Navigating a Photography Career: What You Can Expect
Are you considering a photography career, but are curious about the potential earnings? The answer may surprise you, as the earnings can vary widely depending on the specific type of photography you pursue and the region in which you operate.
Understanding Earnings in Photography
Photographers can make anywhere from a few thousand pounds a year to hundreds of thousands, and in some cases, over a million pounds annually. Famous photographers such as Bob Monkhouse have grossed over ￡570,000 in a single year. However, it's important to note that one person's earnings do not necessarily predict your own. Many factors contribute to your potential income, such as the field of photography you are in, your location, your customer base, and your skill level in both photography and business.
A Day Job and a Passion for Photography
The true viability of a photography career can greatly depend on whether you choose to work full-time or maintain a side hustle. Most photographers do not work on a traditional salary; instead, they often earn on commission or through the sale of their photos. It's crucial to consider that a career in photography is not solely based on financial motivations. Engaging in a career that truly inspires you is far more likely to bring you success and fulfillment. As Michael Helfst stated, “Almost seventy years ago, I made a decision not to mess up the hobby that I loved with money.”
Factors Affecting Earnings
When it comes to making a living from photography, several factors can significantly impact your earnings. In the era of digital technology and smartphone photography, it can be challenging to make a living from traditional photography. While people can easily capture excellent photos with their smartphones, professionals face stiffer competition and must market their services effectively.
According to Penny S. Hancock, a seasoned photographer, 'the truth is, in this era of digital technology and camera phones, hardly anyone makes a living from photography anymore.' The remaining photographers who manage to earn a substantial income are those who are both skilled and savvy in sales and marketing. She emphasizes, 'Being a pro photographer is 85% sales and marketing and 15% creativity. If you're not extremely skilled at sales negotiations, no amount of talent will help you.'
Building a Sustainable Photography Career
While making it as a full-time professional photographer is challenging, it's possible to build a sustainable career by combining your passion for photography with a stable day job. Shawn Fletcher, a seasoned industry expert, suggests, 'Keep your day job and do the photography you love as a side business. When you add up the numbers at tax time, be prepared for your expenses to be a lot bigger than your income.'
Remember, the key to success in photography isn't just about taking amazing photos but also about effectively marketing and selling them. By balancing your career and side hustle, you can ensure financial stability and continued passion for your craft.
Conclusion: Pursuing a photography career is a rewarding path, but it's essential to be realistic about the potential earnings. By understanding the factors that impact your income and balancing your passion with practical business strategies, you can build a fulfilling and sustainable photography career.